Capstone Precision Group, the powerhouse behind Berger Bullets and a key distributor for premium brands like Lapua, Vihtavuori, and SK, is gearing up to make waves at the 2026 Sports Inc Outdoor Show in Phoenix from February 18-20. At Booth #1125, they’ll unveil fresh firepower: the new Berger 22 caliber 69 Grain OTM bullets, optimized for precision rimfire shooters chasing sub-MOA groups at distance; 7mm PRC hunting ammo that’s tailor-made for big-game hunters pushing ethical ranges; and Lapua’s TRX hunting line, blending match-grade consistency with terminal performance that drops deer like clockwork. This isn’t just a booth setup—it’s a signal of Capstone’s aggressive push into high-performance niches amid a market hungry for reloaders’ dreams and factory-fresh reliability.
For the 2A community, this move underscores a bright spot in the firearms ecosystem. Berger’s OTM expansion into .22 caliber democratizes elite accuracy for plinkers, trainers, and smallbore competitors, potentially lowering barriers to precision shooting while fueling the NRL22 and PRS rimfire circuits. The 7mm PRC and Lapua TRX entries tap into the long-range hunting boom, where cartridges like PRC are stealing thunder from aging magnums—think flatter trajectories and less recoil for backcountry hauls without sacrificing knockdown power. In an era of supply chain snarls and anti-gun headwinds, Capstone’s multi-brand strategy bolsters domestic reloading independence, ensuring American shooters stay loaded with world-class components. If you’re a reloader stocking up or a hunter scouting upgrades, pencil in Phoenix; this show could spark the next wave of ballistic innovation that keeps Second Amendment passions burning hot.
The implications ripple wider: as boutique ammo makers like Capstone thrive, they fortify the supply lines that 2A advocates rely on to counter regulatory squeezes. Expect these debuts to influence reloading forums, influence benchrest records, and even trickle into factory rifles from partners—proving that in the battle for ballistic supremacy, innovation is our best defense. Mark your calendars; the future of fire is on display.