Pursuit Channel is reeling in massive audiences with its flagship Sportfishing Sunday block, kicking off every Sunday at 10:00 a.m. ET—a perfect storm of premier angling action featuring heavy-hitters like Vice Versa Saltwater Adventures with Scott Martin, Texas Team Trail, National Walleye Tour, and Bass Pro Shops Collegiate Bass Series. What makes this lineup a blockbuster? It’s not just the thrill of the chase on the water; it’s the raw, skill-based competition that mirrors the precision and patience demanded in the shooting sports. And the numbers don’t lie: the 2026 preview lineup already smashed records with 158.4 million total viewers across all platforms in 2025, proving that outdoor enthusiasts are hooked on content that celebrates American traditions of self-reliance and mastery over nature.
For the 2A community, this surge in sportfishing viewership is a stealthy win, highlighting the unbreakable overlap between fishing and firearms culture. Think about it—anglers and shooters share the same DNA: early mornings in rugged terrain, gearhead tinkering with rods or rifles, and a deep-seated respect for conservation laws that echo responsible gun ownership. Bass Pro Shops, a cornerstone sponsor here, isn’t just slinging lures; they’re a pro-2A powerhouse stocking ARs, shotguns, and ammo alongside their fishing tackle, fostering a retail ecosystem where Second Amendment advocates fuel their passions in one stop. As urban screensavers give way to this outdoor renaissance, Pursuit’s dominance signals a cultural pushback against anti-gun narratives, amplifying voices that value armed self-defense in the wild—whether hooking a trophy bass or defending against real threats on remote waters.
The implications? This isn’t fleeting bait; it’s a blueprint for 2A growth. With viewership exploding, channels like Pursuit are priming millions for cross-promotions into shooting sports programming, NRA-backed events, and pro-gun outdoor expos. Imagine the ripple: a walleye warrior grabbing his first shotgun after binge-watching these Sundays, bridging the gap between baitcasters and bolt-actions. For gun owners, it’s a reminder to tune in, support these allies, and cast our collective vote for content that keeps America wild, free, and armed to the teeth. Set your DVRs—Sportfishing Sunday is the ultimate gateway drug to the great outdoors.