Kamala Harris’s @KamalaHQ account has undergone a facelift, morphing from a defeated presidential campaign relic into Headquarters—a self-proclaimed Gen-Z led progressive content hub. Launched this week after her 2024 election flop, the rebrand is a blatant pivot to recapture the TikTok crowd with viral memes, snappy reels, and woke talking points. It’s like watching a dinosaur slap neon stickers on its scales and declare itself a raver: desperate, tone-deaf, and hilariously out of touch. Harris’s team is betting big on avocado-toast activism to rebuild relevance, but let’s be real—this is less about empowerment and more about laundering her record through filters and filters alone.

For the 2A community, this reeks of strategic infiltration. Gen Z is already fracturing on gun rights, with polls showing younger conservatives surging in pro-Second Amendment sentiment amid rising crime and self-defense realities. Harris’s past as California’s gun-grabbing AG—pushing red-flag laws, assault weapon bans, and mag limits—doesn’t vanish under rainbow emojis. This rebrand is a Trojan horse to flood impressionable feeds with anti-gun narratives disguised as vibes, priming the next voting bloc for more ATF overreach or common-sense reforms that erode our rights. It’s no coincidence it drops post-election; expect targeted psyops on platforms where zoomers debate AR-15s versus ghost guns.

The implications? 2A advocates must counterpunch with our own Gen-Z firepower—think dry-fire tutorials on Reels, school safety stats that shred the guns are the problem myth, and memes exposing Harris’s flip-flops (remember her I will take your guns debate dodge?). This Headquarters flop could backfire spectacularly if it alienates moderates, handing pro-gun creators a golden window to own the narrative. Stay vigilant, arm the youth with facts, and let’s turn their content hub into our recruitment ground. The Second Amendment isn’t trending—yet—but with the right clips, it will.