Bundling a software subscription with a physical product is routine in most industries and still fairly uncommon in outdoor gear. Wiley X is doing it with its new Limited Edition Camo Collection, where every order includes a free three-month onX Hunt Elite membership, the nationwide tier covering land ownership across all 50 states and Canada. onX sells that tier at $99.99 a year or $14.99 a month, so against frames priced $215 to $270 it moves the effective cost meaningfully. Seven SKUs are live across three existing Wiley X frames, hydro-dipped in Kryptek patterns rather than built as new hunting-specific models, which means the underlying hardware is the same stuff the company sells year-round.